Aviva Community Fund

Objective:
To inform the online community about the intent of the Aviva Community Fund and motivate them to participate.

Approach:
A series of 4 x 2 min docu/info ads that are upbeat in tone and inform people of the Fund’s concept and benefits while keeping the idea of community front and centre.

Genre: docu/info ad        Run Time: 4 x 2 minute        Preview clip


Aviva Canada Inc.